•  

    June 2008
    S M T W T F S
    « May   Jul »
    1234567
    891011121314
    15161718192021
    22232425262728
    2930  
  • Archives

  • « Reality TV Parallels New Media Trend | Home | Guerilla Marketing Smart Business or Risky Business? »

    Staying Creative

    By Aaron at Omni | June 19, 2008

    Music helps the Creative Team stay creative.

    The Creative Team at Omni work on many projects, and sometimes it’s tough to stay creative.  However, we all use various techniques to stay on top of our game.  One thing that we all use is music.  There is a great article on How Magazine’s website about the benefits of music in the creative environment.�

     The article highlights a few different companies that use music to their advantage and provides great insight into how music influences them, like this quote from John Besemer of Planet Design Co. in Madison, WI:

    “If you’re working on a project that’s elegant and beautiful, you might listen to something like jazz, something that puts you in that mood,…But if you’re designing an in-your-face project, you want music that gets you there. After all, you wouldn’t go to the gym and want to work out to a lullaby, right? Music shapes the message.”

    Read the Article.

    Another way to keep things fun is to take a few minutes each day to find an interesting/awesome video on YouTube and share it with everyone. This is one of my favorites:


    Topics: Creative Services |

    2 Responses to “Staying Creative”

    1. Kathy at Omni Says:
      June 19th, 2008 at 4:09 pm

      Music is a huge inspiration to me too. But I wonder . . . . what kind of message would be shaped listening to music by . . . . Sting or The Police?

    2. Jill Says:
      June 22nd, 2008 at 12:14 pm

      a blog truly worth the wait! so when is the design team heading out for tryouts for ‘Think You Can Dance’?

    Comments