Creative Services
Product Placement as a Marketing Tool
Thursday, August 7th, 2008There is an old (really old) saying in PR that “any PR is good – even bad PR.”
Recently I saw a movie that had the now-usual product placement for a certain American brand of beer. While their brand name was visible in an enviable percentage of the movie, the result of the character’s ‘enjoyment’ of […]
Staying Creative
Thursday, June 19th, 2008The Creative Team at Omni work on many projects, and sometimes it’s tough to stay creative. However, we all use various techniques to stay on top of our game. One thing that we all use is music. There is a great article on How Magazine’s website about the benefits of music in the creative environment.�
The […]
